Chapter 460: Prologue (3)

 

"Piero: Birth of a Villain" will have a preview release on February 9, showing in 33 theaters across LA and New York. The preview period is about two weeks. Following the Academy Awards requirements, a global release schedule will be set. Columbia Studios is making bold moves, and your support means the world to us. Thank you.

With this announcement, Columbia Studios confirmed the February 9 preview date, emphasizing their ambitious goals for the cinematic universe and the Academy Awards. Alongside this, they provided a list of the 33 theater locations participating in LA and New York.

This announcement was just the first step. Columbia Studios had already set an intensive promotional schedule leading up to the preview. Even though it was a limited release, they had invested heavily, so results had to be strong. While the preview served to meet the Academy’s eligibility criteria, it would also provide an advance gauge for the film’s wider success. Audience and critic reactions, metrics, word-of-mouth, and buzz were all valuable indicators.

If the preview performed well, it would bring momentum for both the Academy campaign and the full release. Columbia Studios knew the stakes and left no room for error, immediately stirring excitement online. Comments from around the world poured in.