The Everfrost Region, Aisengar, is so desolate that it lacks even proper trade routes. Some might call selling goods in such a remote area an act of madness.

Most merchants operate primarily in the bustling southern regions near the sea, where trade flourishes.

That is undoubtedly the "right" answer. The most prominent trading companies on the continent have their main bases in the south.

And yet, that makes it the wrong answer.

The southern market is already oversaturated—cheap goods, ruthless competition, and greedy major trading companies dominate the scene.

Could a fledgling trading company or a new merchant survive there?