Pay For Novel & Deal With Pop-ups & Intrusive Ads

So let me get this straight... we have to deal with crazy pop-ups and ads while reading a novel, about 2xs per page, plus, we have to pay on average 15 coins per page to read a novel.  Does not ads pay you enough? 

The pop-ups and ads are intrusive enough that it makes it problematic to even read the novels. I do have software to stop pop-ups and ads, I still get blank pop-ups and get sent to a page that only has the word "ADS" in block letters. It's irritating and makes it so I do not want to use this site. 

Choose your poison, as they say: use ads or make people pay.  DO NOT use both, especially if people are paying you money, that is extremely bad business, and pop-ups that cannot be gotten rid of unless one has very good blockers, disgusting.